Privacy Policy

 

Privacy Policy

Last updated: 4 September 2026

Earthing Revolution Ltd respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains how we collect, use, store and share personal information when you:

  • visit www.earthingrevolution.co.uk;

  • purchase products from us;

  • create or use a customer account;

  • contact us;

  • subscribe to our marketing;

  • leave a product review or testimonial;

  • interact with our advertising or social media; or

  • otherwise use our services.

It also explains your rights under applicable UK data protection law.

1. Who We Are

Earthing Revolution Ltd is the data controller responsible for the personal information described in this Privacy Policy.

Company name: Earthing Revolution Ltd
Company number: 13891747

Registered office:
Unit 3 Bignell Park
Chesterton
Bicester
England
OX26 1TD

Customer contact address:
1 Whitebeam Close
Uxbridge
UB8 2AH
United Kingdom

Email: info@earthingrevolution.co.uk
Telephone: 0208 037 7792
Website: www.earthingrevolution.co.uk

When this Privacy Policy refers to “Earthing Revolution”, “we”, “us” or “our”, it means Earthing Revolution Ltd.

2. Data Protection Laws

We process personal information in accordance with applicable UK data protection and privacy legislation, including:

  • the UK General Data Protection Regulation (“UK GDPR”);

  • the Data Protection Act 2018;

  • the Privacy and Electronic Communications Regulations 2003 (“PECR”); and

  • the Data (Use and Access) Act 2025, where applicable.

3. Personal Information We Collect

The information we collect depends on how you interact with us.

Information You Give Us

This may include:

  • your name;
  • billing address;
  • delivery address;
  • email address;
  • telephone number;
  • account login information;
  • products ordered;
  • order history;
  • correspondence with us;
  • customer service enquiries;
  • returns and refund information;
  • marketing preferences;
  • competition or promotional entries;
  • reviews, comments and testimonials;
  • photographs or videos you choose to submit;
  • information you provide when completing website forms.

Payment information is generally collected and processed securely by our payment providers rather than being stored directly by Earthing Revolution.

4. Information Collected Automatically

When you visit our website, certain information may be collected automatically.

This can include:

  • IP address;
  • browser type;
  • device type;
  • operating system;
  • approximate location derived from IP address;
  • pages viewed;
  • products viewed;
  • referring website or advertisement;
  • date and time of visits;
  • interactions with our website;
  • shopping basket activity;
  • checkout activity;
  • advertising identifiers;
  • cookie identifiers;
  • website performance and diagnostic information.

This information may be collected through cookies, pixels, tags, server logs and similar technologies.

Please see the Cookies section below for more information.

5. Order and Transaction Information

When you place an order, we collect information necessary to process the transaction.

This may include:

  • your name;
  • email address;
  • telephone number;
  • billing address;
  • delivery address;
  • products purchased;
  • order value;
  • payment status;
  • delivery information;
  • returns and refund information.

We use this information to fulfil our contract with you.

6. Information From Other Sources

We may receive personal information from third parties where appropriate.

These may include:

  • Shopify;
  • payment providers;
  • delivery companies;
  • advertising platforms;
  • analytics providers;
  • email marketing platforms;
  • fraud-prevention providers;
  • review platforms;
  • social media platforms.

For example, an advertising platform may tell us that someone interacted with one of our advertisements without necessarily revealing that person's identity to us.

Where we obtain identifiable personal information from another source, we process it in accordance with applicable data protection law.

7. How We Use Your Information

We use personal information for the purposes described below.

Processing Orders

We use your information to:

  • accept and process orders;
  • process payments;
  • arrange delivery;
  • provide order confirmations;
  • provide invoices;
  • communicate about your order;
  • manage cancellations;
  • process returns;
  • issue refunds;
  • provide warranties and after-sales service.

Lawful basis: Performance of a contract.

Customer Service

We use your information to:

  • respond to enquiries;
  • provide product support;
  • investigate problems;
  • resolve complaints;
  • assist with returns and warranties.

Lawful basis: Performance of a contract and/or our legitimate interests in providing effective customer service.

Managing Our Website

We use information to:

  • operate our website;
  • maintain website security;
  • troubleshoot technical problems;
  • understand website performance;
  • protect customer accounts;
  • prevent misuse.

Lawful basis: Our legitimate interests in operating a secure and effective ecommerce business.

Where cookies or similar technologies require consent, we also obtain consent as required by law.

8. Fraud Prevention and Security

We may process information to:

  • detect suspicious transactions;
  • prevent fraud;
  • prevent misuse of payment systems;
  • protect customers;
  • protect our business;
  • enforce our legal rights;
  • investigate security incidents.

Our ecommerce, payment and fraud-prevention providers may also carry out automated risk assessments.

Lawful basis: Our legitimate interests in preventing fraud and protecting our customers and business, and compliance with legal obligations where applicable.

9. Accounting and Legal Compliance

We process information where necessary to:

  • maintain accounting records;
  • comply with tax obligations;
  • comply with company law;
  • respond to lawful requests from public authorities;
  • establish, exercise or defend legal claims;
  • comply with other legal and regulatory obligations.

Lawful basis: Compliance with a legal obligation and, where appropriate, our legitimate interests.

10. Email and Other Direct Marketing

If you subscribe to our newsletter or otherwise agree to receive marketing, we may send you information about:

  • Earthing Revolution products;
  • educational content;
  • product launches;
  • promotions;
  • offers;
  • discounts;
  • relevant news.

We may use an email marketing service such as Klaviyo to manage these communications.

Where required by PECR, we will obtain your consent before sending electronic marketing.

In certain circumstances, the law allows us to contact existing customers about our own similar products and services under the commonly known “soft opt-in”.

Where we rely on this, you will have been given an opportunity to opt out when your contact details were collected and every subsequent marketing communication will include an appropriate unsubscribe facility.

You can unsubscribe from marketing emails at any time by clicking the unsubscribe link contained in the email or contacting us.

Unsubscribing from marketing does not prevent us sending essential transactional communications relating to an order.

11. Advertising

We may advertise Earthing Revolution through platforms including:

  • Google;
  • Meta, including Facebook and Instagram;
  • Microsoft/Bing; and
  • other advertising platforms.

Subject to your cookie choices and applicable law, these platforms may use cookies, pixels or similar technologies to:

  • measure advertising performance;
  • understand whether advertisements result in website visits or purchases;
  • show advertisements to relevant audiences;
  • limit how often advertisements are displayed;
  • create aggregated advertising reports.

Advertising cookies or technologies used for personalised or cross-site advertising will normally only be activated where you have provided the required consent.

You can change your cookie preferences through the cookie controls available on our website.

You can also change advertising preferences directly within services such as Google, Meta and Microsoft.

12. Website Analytics

We may use analytics services, including Google Analytics, to understand how visitors use our website.

Analytics information may include:

  • pages visited;
  • length of visits;
  • navigation patterns;
  • device information;
  • approximate geographical information;
  • referral sources;
  • interactions with products and content.

We use this information to improve our website, understand